Assistant Manager, Global Marketing - DFS9112986 in Hong Kong at DFS

Date Posted: 2/25/2021

Job Snapshot

Job Description

Leverage the DFS brand positioning through innovative, holistic marketing initiatives with our brands – open-up the line of communication from marketing to marketing

Key Responsibilities:

• Proactively communicate the DFS brand message and marketing strategy to the brands
• Support the development of innovative, holistic initiatives with the brands to leverage the DFS brand positioning: Partner with the merchants and brands to develop marketing solutions that are relevant to our consumers and support sales
• Establish good working relationships with the DFS merchants and marketing teams of our brands
• Deliver marketing solutions through project management of the entire campaign cycle – working with the relevant parties (global Centers of Excellence, merchants, regional marketing teams, brand counterparts) in line with DFS brand guidelines
• Analyze campaign results and develop reporting / feedback loop with the merchants and brands
• Manage content transfer on a regular basis with the brands
• Team-up with all category marketing team members to support the implementation of seasonal and ad-hoc DFS marketing initiatives

Key Requirements:

• Proven experience in marketing and / or buying / merchandising
• Basic knowledge in key facets of marketing
• Proven experience in building and maintaining sensitive relationships
• At least 3 years of marketing experience
• Bachelor degree or equivalent
• Experience in working in a fast-moving entrepreneurial environment